Midlife Isn’t A Crisis ~ It’s A Calling! with Human Design Business Coach Julie Ciardi | 12
Dec 01, 2025Human Design Business Coach Julie Ciardi went from $0 profit in her first 18 months of entrepreneurship to $1.4 million in the next 18 months.
Before building her company IGNITE Her®, Julie spent 20+ years leading global marketing teams at IBM. Her pivot wasn’t instant, easy, or glamorous — but it became the defining breakthrough of her life and work.
In this conversation, we talk about the real trajectory behind her success: the messy middle, the mindset shifts, the one strategy that changed everything, and why she believes midlife isn’t a crisis — it’s a calling.
We also dive into Human Design, how to use it in life and business, and the inspiration behind her new book, 50 Not Finished: A Midlife Manifesto for GenX Women.
If you’re feeling the nudge toward your ‘Next Chapter’, Julie’s story will remind you that you’re not behind — you’re right on time and that the only limits we have are the ones we put on ourselves.
In This Episode:
- Leaving a high-powered corporate career at IBM
- Why Julie stopped jumping from strategy to strategy
- Overnight success vs. overnight breakthroughs
- The identity and mindset shifts required to scale
- Human Design for life and business (even for skeptics!)
- The inspiration behind her powerful new book ~ 50 Not Finished
Jump ahead:
[01:37] Introducing Julie
[07:22] Walking away from corporate
[17:39] The early years in business
[21:15] Finding a business model that works
[27:39] Overnight success vs overnight breakthrough
[34:40] Personal growth alongside business growth
[40:53] Leveraging corporate experience
[46:50] Human design
[01:00:21] Julie’s book - 50 Not Finished
[01:10:50] Julie’s top piece of advice
[01:17:08] Connect with Julie
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